DIGITAL TRANSFORMATIONS

Guiding & Coaching organizations through the Digital Business Transformation process

Upcoming Speaking Engagements

Klaas-Pieter Jimmink (KP) will be presenting at the following events.

If you are interested in connecting with him directly during any of these events, please contact him to schedule an appropriate meeting time.


6th Digital Marketing for Medical Devices

Date: August 1st – 3rd 2016; Minneapolis. MN

Presentation Summary:

  • Support Customers’ Journeys: A Discussion of the Tools and Technologies You Need while Providing an Engaging Customer Experiences:
  • Understand what your customers expects (to be inspired, engaged, guided, informed, etc.) to determine how to best meet those needs
  • Evaluate which technologies and employee skillsets will help you meet these needs
  • Move customers along their paths to purchases by providing relevant, engaging information via the channels they prefer
  • Develop a roadmap to launch a program focused on customers’ journeys

 

Previous Speaking Engagements

Chief Marketing Technology Exchange

Date: Jan 23rd - 26th 2016; Santa Barbara, CA

Presentation Summary: Putting Together the Right Marketing Stack for Your Company, to Effectively Measure the Impact of Marketing Campaigns, and Drive Efficient Spending

 

Medical Device Commercial Leadership Forum – Europe

Date: February 16th – 18th 2016; Brussels, Belgium

Presentation Summary: Demonstrating digital marketing’s value to increase internal buy-in. Reshape your company’s mindset to one that incorporate digital marketing. Learn best practices for integrating digital with traditional channels to ease your way into digital central campaigns. Highlight digital’s true ROI beyond the “cool factor” and achieving ROI.

 

Digital Marketing for Pharmaceutical Industry

Date: March 1st – 3rd 2016; Cheshire, UK

Presentation Summary: Digital Business Transformation: How to start the journey and what is important to get traction?

 

Digital Marketing for Medical Device Industry

Date: April 18th- 20th 2016; San Francisco, CA

Presentation Summary:

  • Moderator of panel conversation on Tuesday 4/19 - Bring in outside inspiration: leverage insight from other industries to create a positive customer experience.
  • Panel on Wednesday 4/20 - Integrate Sales & Marketing for cohesive outreach.

 

MedForce US

Date: June 6th - 8th 2016; Minneapolis, MN

Presentation Summary: Global Digital Marketing Transformation

  • Why does your organization have to go Digital?
  • How to transform your organization to become a digital 1st organization?

PANEL: Creating An Effective Digital Marketing Strategy For Commercial Success

 

Digital Pharma West

Date: June 13th – 15th 2016; San Francisco, CA

Presentation Summary:

Digital Business Transformation: How to start the journey and what is important to get traction?

 

VNA Health Group

Date: July 12th, Red Bank, NJ

Abstract: Digital Business Transformation

 

Chestnut Hill Rotary, Philadelphia

 

Date: July 20th, Philadelphia, PA

Abstract: Marketing in the 21st Century – Digital Focus!

 

 

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